Champions League final. Lisbon. Sold out tickets. Heineken, sponsor of the UEFA Champions League, provided one last ticket for the sold out Lisbon final game in its loyalty platform - Heineken Starclub. The ticket was exhibited in a Lisbon Main square. Heineken Starclub members could sign in for a challenge that would take place in the final's day. When the winner opened the mupi to get his ticket, there was an extra surprise.